Start with the basics by reading Reddit’s page about self-promotion and what’s allowed and what isn’t. That means you need to take a more strategic approach that focuses on conversations and providing helpful or interesting content.īefore we cover how to create ads, let’s talk about Reddit marketing etiquette so you can get it right. However, the site has a tough stance on self-promotion, which makes marketing tricky, and it’s easy to fall foul of Reddit’s strict guidelines (including the unwritten rules. Its engaged, passionate community is just one of the reasons you should consider marketing on Reddit. Since its launch in 2005, the site has become one of the most popular social media sites with millions of monthly active users.
Reddit calls these groups subreddits, and they cover different topics, including niche interests, politics, hobbies, and thousands of other topics people want to talk about. It’s a place where you can find groups of like-minded people. People worldwide post content (usually links, but also original content), and other users can “upvote” or “downvote” posts, pushing the most interesting content to the top. Reddit is a social media and news aggregation website that ranks content based on a voting system.
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